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National Black MBA Association's (NBMBAA) Philadelphia Chapter took 12 high school students to the NBMBAA annual Leaders of Tomorrow (LOT) leadership summit and business school case competition at Georgia Tech University from June 27 - July 1, 2018. The subject B-school case was Twitter, Inc. Seventeen competing teams analyzed the company, its competitors and environment and presented recommendations to engage Twitter's inactive users as well as grow its user base and profitability for the next five years.
The Philadelphia team was anchored by four year LOT member, Jordyn Marie Ayame Carter, who presented the financial analysis and 5-year pro forma income statement. The team's strategies included the acquisition of SNAP, Inc. via a secondary issue of Twitter shares and subsequent swap for 100% of outstanding SNAP shares at a 20% premium to current market price. Philadelphia placed 3rd winning $5,000 in scholarship money. 25% of this belongs to Jordyn. She will add her $1,250 to the $1,250 that she won for the 2016 Delta Airlines case. This brings her total NBMBAA scholarship winnings to $2,500. She will also be eligible to apply for the NBMBAA Atlanta Chapter’s scholarships for the next 4 years as she will be attending college in the Greater Atlanta area.
Students at the leadership summit participated in a tour of Georgia Tech University, a college acceptance criteria seminar, a techno- entrepreneur project, a visit to the Civil & Human Rights Museum, a trip to Six Flags Georgia theme park and corporate visits to companies such as Delta Airlines and Chick Filet.
Jordyn will attend Spelman College in the fall of 2018, majoring in political science. She aspires to be an attorney.
-Trustee Chairman, Kent J. Cooke